Hip App Personalized Health & Impact Profile Assessment

by True Goods

  • 0

    seconds left

  • $10,150

    funded

  • $10,000

    goal

Share this Project

About HIP App - Personalized Health & Impact Profile Assessment

I’m Liz Wasserman, Founder & CEO of **www.TrueGoods.com** - an online shop for consciously curated, non-toxic products. It’s my belief that once you’ve made the decision to lead a healthier, more eco-conscious life, putting the steps in place to make it happen should be easy. Unfortunately, this is not always the case. When environmental factors began impacting the health of my family, I struggled to cultivate a toxin-free zone within my own home and quickly realized this was no easy task....Read More

About HIP App - Personalized Health & Impact Profile Assessment

I’m Liz Wasserman, Founder & CEO of www.TrueGoods.com – an online shop for consciously curated, non-toxic products. It’s my belief that once you’ve made the decision to lead a healthier, more eco-conscious life, putting the steps in place to make it happen should be easy. Unfortunately, this is not always the case. When environmental factors began impacting the health of my family, I struggled to cultivate a toxin-free zone within my own home and quickly realized this was no easy task. With so many obstacles, like confusing labels, misleading science and greenwashed marketing, finding safe products was a lot more challenging than I ever would have thought.

That’s why I started TrueGoods.com, and that’s why our team is working non-stop to bring a unique health and safety assessment to our customers. As a therapist I care about prevention and giving people access to the best health resources available. As a mom, I’ve been through the process of trying to find the safest products for myself and my family, and I understand the frustration of not knowing where to begin or who to trust. At TrueGoods.com, you can already find a shop filled with non-toxic products and engaging editorial resources – what’s missing is the roadmap for connecting all the dots!

That’s where our “HIP” Assessment comes in. HIP stands for Health & Impact Profile, and by using the tool you’ll get a personalized assessment of your current products’ safety as well as the environmental and social impact you’re making day-to-day. With eight different modules to select from, you get to decide what’s most relevant to your lifestyle and interests, from babies and kids, to pets, to kitchen products and more. As you work through the various topic areas, we’ll ask questions about what’s in the food you eat and the products you buy.

Along the way, you’ll gain a deeper understanding of what you’re putting in, on, and around yourself and your home. Answers can be saved as you go and based on responses, you’ll be given a “HIP score” to keep track of both your user status and personal progress. And speaking of score, here’s how it’s calculated: Purchasing Choices + Social Impact = HIP Score. Also, results are designed to give you three things – tips, resources, and product recommendations – personalized just for you based on the answers you provide. Finally, there’s a roadmap for knowing what to trash, what to buy – and why!

After months of work, the HIP assessment has been written and designed, and the backend development is about 75% complete. We’ll use the $10K we’re raising to finish it up and get it launched on our website. If we go above and beyond that goal, we’ll use the additional funds to: 1) package HIP as a free downloadable mobile app on iOS & Android marketplaces for anyone to access, not just TG customers, and 2) bring more amazing brands onto TrueGoods.com so our customers get to enjoy greater variety and options for shopping much more quickly.

We’re thrilled to offer our backers some truly awesome perks that embody what True Goods is all about: creating a vehicle for change and a platform for making the switch to non-toxic products a fun and truly “rewarding” adventure. From being the first to test our HIP App, to receiving curated healthy product bundles personalized just for you, to having one-on-one access to our team of product and retail experts… Being part of our funding family will open up a world of resources, goods and experiences into the world of clean living.

If crowdfunding is new to you like it is to us, one of the unique features of this model is that it’s an “all or nothing” campaign. This means that with your help, if we can hit our goal of raising $10K, we get to keep the money we’ve raised and together we can make the HIP assessment a reality on TrueGoods.com. If not, all the funds pledged will be returned. So if you or anyone you know has ever wondered what products are safe, which brands to trust, and where to begin your journey into a full household detox – spread the word about our HIP Assessment and support the True Goods campaign on Plum Alley!

True Goods

Therapist turned entrepreneur with a belief in clean living, sustainability, and corporate responsibility - and a passion for helping others

www.truegoods.com

backed 0 projects

Denver

Rewards

For $25.00 or more

Unlimited

$15 TG Gift Voucher + Feature Your Pet’s Pic on “Pets Love True Goods” Pinterest Board

For $25.00 or more

Unlimited

$15 TG Gift Voucher + Shout-Outs to You on Social Media

For $50.00 or more

Unlimited

$25 True Goods Gift Voucher

For $75.00 or more

Unlimited

$25 True Goods Gift Voucher + Exclusive Beta Access to HIP

For $100.00 or more

Unlimited

$50 TG Gift Voucher + Exclusive Beta Access to HIP + True Goods Eco-Chic Tote Bag

For $150.00 or more

Unlimited

$75 TG Gift Voucher + Exclusive Beta Access to HIP + True Goods Eco-Chic Tote Bag

For $150.00 or more

limited: 25 of 25 available

Signed Book "Preventing Autism & ADHD" By TG Advisor, Dr. Debby Hamilton, MD, MSPH + $25 TG Gift Voucher + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

For $250.00 or more

Unlimited

$150 TG Gift Voucher + Exclusive Beta Access to HIP + True Goods Eco-Chic Tote Bag

For $250.00 or more

limited: 24 of 25 available

Signed Book "Preventing Autism & ADHD" By TG Advisor, Dr. Debby Hamilton, MD, MSPH + $50 TG Gift Voucher + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

For $500.00 or more

limited: 9 of 10 available

$300 TG Gift Voucher + Curated Product Samples Pack + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

For $750.00 or more

limited: 5 of 5 available

Group Yoga Session With TG Team In Denver (Date/Time: TBD) + $200 TG Gift Voucher + Curated Product Samples Pack + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

For $750.00 or more

limited: 9 of 10 available

Personalized Curated Product Bundle ($500 Retail Value) + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

For $1,000.00 or more

limited: 4 of 5 available

2 Personalized Product Bundles ($350 Retail Value Each) + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

For $1,000.00 or more

limited: 2 of 2 available

Sit In On 30 Min TG Team Product Sourcing Call + $500 TG Gift Voucher + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

For $1,500.00 or more

limited: 1 of 3 available

1 Hour Call with Liz Wasserman, CEO Re: Leading A Clean Lifestyle + Two $375 TG Gift Vouchers + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

For $1,500.00 or more

limited: 3 of 3 available

1 Hour Call with Wendy Wallace, Dir. Products & Marketing Re: Product Safety & Vendor Relations + Two $375 TG Gift Vouchers + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

For $1,500.00 or more

limited: 3 of 3 available

1 Hour Call with Alex Sayyah, COO Re: Ecommerce & Investor Relations + Two $375 TG Gift Vouchers + True Goods Eco-Chic Tote Bag + Exclusive Beta Access to HIP

Funders of HIP App - Personalized Health & Impact Profile Assessment

CEOmom

2013-10-17

jennywelty

2013-10-17

dbdj1007

2013-10-20

Lolabees

2013-12-10

Mac C

2013-10-19

WeLoveTG

2013-10-22

cynthia.wilcox

2013-10-21

WeLoveTG

2013-10-22

GoFemaleCEO

2013-10-22

WeLoveTG

2013-12-15

Daniel Dworkin

2013-10-24

dsayyah1

2013-10-24

rogerdspe

2013-10-28

Stylers94

2013-10-23

stephanie027

2013-10-24

lucifly

2013-10-27

cfuller3

2013-10-29

kateharrison

2013-10-31

WeLoveTG

2013-12-13

rsayyah

2013-11-21

ajax0829

2013-11-19

Maureen Ganz

2013-11-06

saraswati

2013-11-04

scottyk

2013-12-07

erinjbarrett

2013-12-15

WeLoveTG

2013-11-03

Funders

HIP App - Personalized Health & Impact Profile Assessment is supported by a community of 27 funders

X

Copyright © 2013 Plum Alley. All rights reserved.